From the heart of our cellars to the top of the charts: Lafite in song
When Château Lafite Rothschild finds its way onto playlists across the globe.
When Château Lafite Rothschild finds its way onto playlists across the globe.
Every edition of our Journal features a recipe — and to keep this tradition alive, we’ve slipped one into this story. Because sometimes, recipes are like songs. Some are written to endure; others are meant to surprise. And then there are those that are born from an unexpected riff, a spark from vine shoots, and a legendary vintage. Just like this burger, cooked at Château Lafite Rothschild. Part French terroir, part New York street vibes, this is a collaboration between a Bordeaux chef and a gourmet beatmaker. Here’s their composition.
From American rap superstars to indie pop via gritty Hungarian grunge, the name ‘Lafite’ turns up in lyrics as a symbol — of prestige, of escape, or of sheer indulgence.
One might think that Château Lafite Rothschild belongs only in hushed salons and among discerning connoisseurs who can identify a vintage by nose alone. And yet, its name travels far beyond our cellars. It’s found its way into hooks, verses, and beats — from New York to Mexico City, Berlin to Shanghai. Lafite weaves through genres like it ages in barrels: slowly, confidently, with flair.
Across continents, its role, tone and taste evolve. Because just as we don’t all drink the same Lafite, we certainly don’t all sing about it the same way.
But the link between Lafite and rap goes deeper than the odd punchline. In an episode of the podcast Wine & Hip Hop, Saskia de Rothschild herself reflects on this unexpected dialogue between the Bronx and Bordeaux. She speaks of legacy, memory, and terroir — as if the Château, by showing up in lyrics, had found a new way to age: to the rhythm of the beat.
And then comes this improbable, almost surreal moment that seals the meeting of worlds: A cheeseburger served at Château Lafite Rothschild.
In the show Tasting Notes from the Streets, New York chef Jermaine Stone visits the estate for a high-energy pairing session — where street culture meets Bordeaux finesse.
But this time, it’s Château chef Jean-Michel who steps into the kitchen to reimagine the iconic burger in his own way.
Grilled over vine shoots, lamb steak, Ossau-Iraty sheep’s cheese…and in the glass, a 2011 Château Lafite Rothschild — a discreet vintage, but no late bloomer.* (*Recipe at the end of the article.)
‘The wine needs to stay alive,’ says Jean-Michel.
‘Pairing is about emotion, not just protocol.’
Jermaine sums up the day’s philosophy with a wide grin:
‘Softness in the wine, softness in the meat…it all works together. It’s comfy, it’s elevated. It’s hip-hop and heritage on the same plate.’
And that’s really what it’s all about: no culture clash — just an unexpected harmony.
A grand cru served with a burger, not for irony, not for provocation — simply for the pleasure of it.
After finding its way into international hip-hop and next to a reimagined cheeseburger, Lafite turns up elsewhere — in moods, silences, and lingering songs.
A different kind of pairing.
More elusive, more emotional.
Where wine no longer accompanies a dish, but a feeling.
A mood pairing — disenchanted, but sincere.
But it’s not all doom and gloom. In ‘Goodbye Blue’, Lafite appears in a simple, almost mundane moment: pizza, a spontaneous dance, a song playing in the background.
There’s nothing ceremonial about it — it’s just there, no pretension, no fuss. One pleasure among others, within easy reach.
And then there’s Bob Seger — sipping Lafite on a moving train. A mechanic, cigar in mouth (a pairing Rieussec would surely approve of), letting the wine glide past the growl of the engine. No table, no decanter. The wine becomes a passenger: just a few stolen sips, laced with the rhythm of the rails.
Lafite is always traveling. Its role and meaning is constantly evolving. From one country to another, one musical genre to the next, it becomes an object of desire, a memory, a caricature, or a background prop.
In German rap, it marks cold, elite detachment.
In Hungary, the band Junkies mixes it with Coca-Cola — a mocking gesture that reveals something telling: Lafite is famous enough to be made fun of.
In Turkey, Russia, Spain, and Portugal, it keeps reappearing. It’s sipped on yachts, raised in crystal glasses by wrists adorned with diamond-studded watches.
We could try to understand Château Lafite Rothschild’s relationship with culture, and why it turns up again and again in lyrics across the globe.
But a great wine, like a great song, defies explanation.
It’s heard. It’s tasted. And above all, it belongs to no one.
It leaves behind a trail of meanings, scattered across our imagination.
Note: Narcocorridos — not to be confused with poultry trafficking rings — are popular ballads that tell stories of drug trafficking and its protagonists.